This game aims to teach entrepreneurship in a fun and exciting way to all who choose to partake in it. It is created for individuals aged 15 years and above who would like to have the opportunity to experience trading, strategizing, making money, purchasing companies and upgrading them with the goal of going public through the means of an Initial Public Offering (IPO).
Players in the game act as entrepreneurs who seek investment opportunities in making money to reach their goals. The Bank, besides possessing all the monies, also acts as a Venture Capitalist to provide funds for the entrepreneurs to upgrade their companies.
